Why NetSuite SuiteCommerce for eCommerce Business?

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As a pioneer in the field, NetSuite offers a powerful platform, an eCommerce solution that seamlessly integrates your online store with your business operations. From managing finances, inventory, pricing, payments, customers, and taxes to handling suppliers and back-office operations of an eCommerce store – NetSuite has it all covered.

NetSuite is well aware of the challenges that any eCommerce provider can face. At the heart of Oracle NetSuite is SuiteCommerce, one of the leading eCommerce development platforms designed to tackle the challenges faced by modern online businesses. NetSuite has developed a solution that includes Cloud ERP as the back end and SuiteCommerce as an interface for every eCommerce business.

What is NetSuite SuiteCommerce?

NetSuite SuiteCommerce is a cloud-based eCommerce platform tailored for both B2B (Business-to-Business) and B2C (Business-to-Consumer) models. It empowers businesses to create engaging online experiences, helping them transition smoothly between online and offline/in-store sales channels. This unified approach enhances inventory management, financial operations, and customer support, making SuiteCommerce a top choice for businesses looking to grow their online presence.

Key Features of SuiteCommerce

B2C and B2B Sites on a Single Platform: With SuiteCommerce, you can manage both B2C and B2B eCommerce operations from one centralized platform. This integration provides a B2C-like experience for B2B customers while also allowing businesses to expand into new channels with minimal investment. It eliminates the hassle of maintaining multiple systems, making it a cost-effective solution.

Rich and Engaging Shopping Experience: Use a variety of features to help shoppers discover, learn about, and purchase your items, such as product galleries, advanced search, social media integration, product comparisons, and customer reviews, ratings, and feedback.

Mobile-Friendly Design: SuiteCommerce is built with responsive design, ensuring your site automatically adjusts, that it, rescales and resizes, to fit any device. This means a seamless shopping experience whether customers are browsing on their phones, tablets, or desktops.

SuitePromotions for Increased Sales: SuitePromotions is an intelligent and scalable approach for increasing online sales. To increase sales and enhance customer satisfaction, a variety of promotions are sponsored. Develop promotions that can be added to one or more distribution platforms quickly and easily.

Optimized Site Performance: SuiteCommerce is built for speed and scalability, since it uses a single domain for the entire shopping and checkout process. With a content delivery network (CDN) and client-side single-page system, your site loads faster, reducing bounce rates and driving more sales.

Modern, Scalable Commerce Platform: SuiteCommerce is a multi-tenant cloud platform that provides SaaS (Software-as-a-Service). To provide a scalable platform for SuiteCommerce, NetSuite leverages the latest open-source third-party technologies, such as Backbone.js, Handlebars.js, and Sass. SuiteCommerce acts as an interactive layer on top of your NetSuite data, allowing seamless data exchange through APIs and services.

Benefits of SuiteCommerce

1. Eliminate Integration Hassles

By unifying front-end and back-end operations, SuiteCommerce removes the ongoing costs and complexities of managing integrations. This streamlining ensures your business can obtain flexibility and adapt quickly to changing needs.

2. Streamline Business Operations

Online orders automatically flow into NetSuite and are handled in a central location with SuiteCommerce, allowing orders to be processed quicker and more efficiently while increasing customer satisfaction.

3. Improve Data Consistency and Visibility

Maintain a single repository for order management, customer data, and inventory data. Real-time visibility across your business allows for better decision-making, while personalized upselling and cross-selling drive higher-order values.

4. Boost Customer Conversion

SuiteCommerce focuses on enhancing customer experience, catering to both B2B and B2C audiences. The result? Higher conversion rates and greater customer loyalty.

5. Pre-built Reporting

Gain valuable insights with NetSuite’s robust KPIs and commerce-specific reports. These tools help you identify growth opportunities and fine-tune your strategies.

6. Modernize your Business

SuiteCommerce integrates seamlessly with NetSuite’s CRM, order management, inventory, and so on. This holistic approach offers a single view of your business, ensuring real-time tracking of inventory, customer records, orders, and other key data.

Which NetSuite eCommerce Solution Is Best for Your Business?

NetSuite offers two eCommerce solutions tailored to fit different business needs:

SuiteCommerce: Perfect for businesses looking to launch a fully functional online store quickly and efficiently.

SuiteCommerce Advanced (SCA): An omnichannel solution that integrates seamlessly with the back-end, designed for a top-to-bottom customized experience, from the initial customer interaction with the brand to post-purchase support. It’s ideal for businesses looking for a highly tailored, scalable solution.

SuiteCommerce and SuiteCommerce Advanced

The codebase and commerce features of both eCommerce solutions are identical.

The Commerce Extension Framework is compatible with SuiteCommerce and SuiteCommerce Advanced, allowing merchants to quickly add extensions to their websites.

As your company's needs change, you can upgrade to SuiteCommerce Advanced.

eCommerce automatically integrates with NetSuite for order management, inventory management, CRM, and ERP.

	SuiteCommerce	SuiteCommerce Advanced
Feature and Functionality Updates	Automatic updates, no versions, no version lock	Manual upgrades
Management of Content and Site Design	Site Management Tools	Site Management Tools
Design Flexibility	Editable themes (HTML and CSS)	Complete control
Commerce Extensions	Commerce Extension Framework enables the creation of pre-built extensions from NetSuite and partners	Commerce Extension Framework enables the creation of pre-built extensions from NetSuite and partners
Script Libraries and Core Application Services Modification	Not supported. Sites can be customized via extensions built on top of the Commerce Extension Framework	Supported, but best practice to ensure easy management of future upgrades is to build customizations as extensions on top of the Commerce Extension Framework
Application Core Code Level	Access is limited to HTML and SASS	Full access to source code, but the best practice to ensure easy management of future upgrades is to build customizations as extensions on top of the Commerce Extension Framework
Customized Checkout Flow	Not supported	Supported, but requires code level customization (cannot be done via the Commerce Extension Framework)
Micro-Sites (Multiple Sites)	Not supported	Supported

Wrapping Up

Thousands of businesses rely on SuiteCommerce to fuel their online growth. Whether you’re just starting out or looking to scale your operations, SuiteCommerce provides a unified, scalable solution that adapts to your evolving business needs.

Ready to elevate your eCommerce game? Connect with Jobin & Jismi’s team of NetSuite experts to get started on your SuiteCommerce journey. Schedule a consultation today to explore how our tailored NetSuite solutions can transform your business and drive sustainable growth.

Let’s build the future of your eCommerce success together. Contact us now!