9 Apr, 2021

How NetSuite-eCommerce Integration Accelerates Your Business

E-commerce has grown rapidly from a small market to a global force. It has changed how businesses operate and how customers shop. To keep up with this fast-paced environment, companies need more than just a strong online presence—they need efficient back-end systems.  

Connecting e-commerce platforms with NetSuite is of importance. This helps make operations smoother, keeps data updated, and provides a good customer experience. As the digital landscape evolves, this integration is crucial for businesses looking to stay competitive and grow.  

NetSuite is powerful when it comes to eCommerce. It can handle financials, inventory, pricing, payments, customers, taxes, billing, vendors, and back-office operations of an e-commerce store. The best part is that you can integrate Amazon, eBay, and Walmart with NetSuite for efficient operation.   

Why Integrate with NetSuite?

E-commerce platforms and Enterprise Resource Planning systems are two crucial components of modern businesses. Integrating these systems can lead to significant improvements in operations, customer experience, and profitability. NetSuite, a leading cloud-based ERP solution, offers robust integration capabilities with various e-commerce platforms.  

Centralized Data Management  

Data management is key for organizations that grow rapidly. As your business expands, it is difficult to track data and get insights from it. NetSuite helps you to store data in a single place hence making it easy to automate and optimize your business. This centralization enables better decision-making, as all departments have access to the same, up-to-date information.  

Streamlined Operations   

Integrating NetSuite and your e-commerce platform allows for the automation of various business processes, such as order processing, inventory management, and financial reporting. This integration ensures that data flows seamlessly between systems, reducing manual input and minimizing the risk of errors.  

Enhanced Customer Experience   

With real-time data synchronization between NetSuite and your e-commerce platform, customers receive accurate information regarding product availability, order status, and shipping details. This transparency builds trust and improves the overall customer experience.  

However, these are not the only aspects that affect a business. A crucial factor for your business's success is how well your ERP system works with your e-commerce platform. When these systems operate separately, important information such as product details and inventory is kept in different locations. This leads to delays in processing orders and missed sales opportunities.   

With eCommerce transactions happening almost instantly, customers expect quick and seamless order processing. If your system can't keep up, potential customers will simply move on to competitors who can deliver faster. To avoid losing sales due to operational delays, it's essential to optimize your inventory and ensure your systems are integrated and working together smoothly.  

Challenges in B2B (Business to Business)

For B2B businesses, the need for integration is even more critical. Deals and pricing are often tailored to individual customers. Without proper integration, managing specific catalogs and accessing past sales data can become a significant challenge.  

This is where NetSuite shines. The platform offers a comprehensive solution that integrates across platforms, unifies data, and provides optimized, 24/7 access to crucial business information.  

NetSuite's SuiteCommerce Advanced (SCA) is particularly well-suited for B2B organizations in sectors like manufacturing, distribution, and wholesale. It offers the tools needed to manage customer-specific deals and pricing efficiently.  

Let's Look at the 5 Most Common Integration Options:

1. SuiteCommerce Advanced (SCA)
2. Magento
3. BigCommerce
4. Shopify
5. WooCommerce

The above-listed platforms are considered the front-runners. Among these, SuiteCommerce is the most seamless option for NetSuite because it’s already pre-integrated into the system. This makes data access and management efficient and effortless.   

Top Benefits Netsuite eCommerce Integration

Real-Time Data: Provides the end-user with real-time data while enhancing automation capabilities.  

Complete Control: Absolute control over business processes from start to finish.   

Seamless Navigation: Ensures a smooth and intuitive user experience.

Reduced Manual Work: Significantly cuts down on the manual effort required to prepare reports. 

Unified Data: Aggregates data from multiple channels into a single, unified platform.

Efficient Inventory Management: Facilitates the smooth movement of inventory across various locations. The real-time updates of inventory levels across all sales channels help prevent stockouts and overselling. This ensures that customers can purchase available products without delays.

Automated Order Processing: Eliminates the need for manual data entry, reducing the likelihood of errors and speeding up order fulfillment.  

Data Synchronization: Effortlessly synchronize data across multiple eCommerce platforms.

Marketing Insights: Streamlines information to provide valuable insights into marketing strategies.  

Wrapping Up  

Personalization is the future, and NetSuite eCommerce integration is the key to achieving it.  

By connecting your e-commerce platform with NetSuite, you gain a deeper understanding of the customer's journey. It connects all the major touchpoints like marketing channels, point-of-sale (PoS) systems, and eCommerce websites.    

Through integration, a series of related processes like order processing, payment gateways, and inventory management become seamless improving the overall customer experience.   

If you want to learn more about the extensive features of NetSuite ERP and how it can benefit your business, our experts are here to help. Whether you're looking for theintegration of your e-commerce platform, optimizing your operations, or exploring other capabilities, Jobin & Jismi is here to assist you every step of the way. Feel free to contact us for personalized guidance and support.